Ottmar Hörl – Zeppelin Installation
The first step is always the hardest

22.04.2017 – 01.05.2017

No matter if it's Dürer, Wagner, Goethe or Luther - every time Ottmar Hörl, the internationally renowned conceptual artist, commemorates the achievements of prominent personalities in public space, based on his idea of sculpture as an organisational principle, this is bound to cause a stir. To mark the 100th anniversary of the death of Count Ferdinand von Zeppelin this year, the artist is paying tribute to the German airship manufacturer.

The Zeppelin Museum invited Ottmar Hörl to develop a new temporary installation featuring 300 serial sculptures in the run-up to an exhibition entitled "Cult! Legends, Stars and Icons". At the south end of Buchhornplatz, between the Zeppelin Museum and the Medienhaus am See library, the installation covering 200 square metres will turn Friedrichshafen's urban space into an "art location" offering an invitation to communicate. Hörl's sculpture harks back to the motif of the boy holding an LZ3, depicted on the Zeppelin fountain (1909). The only monument to Count Zeppelin erected and inaugurated during his lifetime, the figure on the fountain symbolises the global success of Friedrichshafen's manufacturing business based on the development of its airship industry. At the same time, it stands for Friedrichshafen itself. After all, the figure and the fountain miraculously survived Allied bombing during World War II unscathed. This installation is an invitation to reflect upon the challenges posed by any new beginning.

Hörl's sculpture is taking the Zeppelin cult into the 21st century, updating it in the process. The artist's vision is that as many people as possible join in this cultural discourse. The rephrasing of the fountain motif, the serial principle as well as the art installation itself make for a visual presence in public space that immediately draws everyone's attention to Count Ferdinand von Zeppelin, the Zeppelin Museum, Friedrichshafen, and the year of Zeppelin in 2017.

Everyone can join in, can become an ambassador carrying the spirit out into the world, far beyond Friedrichshafen. The sculptures are available for purchase at the Zeppelin Museum shop and online shop. Adopt "your own zeppelin" and take it home. While the "Cult! Legends, Stars and Icons" exhibition is running, you may benefit from a discounted subscription price.

The project is supported by the City of Friedrichshafen and the Zeppelin Foundation.

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